They say that imitation is the sincerest form of flattery. We’re flattered that the idea we pioneered almost five years ago has been duplicated many times and many places.
Let’s welcome the latest entrant to the fray: the well-capitalized Patch, which has just debuted sites (they call them “patches,” natch) in Maplewood and South Orange. Patch has some Google connections including Google employee Tim Armstrong, whose private investment firm Polar Capital, is an investor in Patch, and Randy Meech, Patch’s director of engineering.
The company is headquartered in New York City, and apparently has plans to scale nationally. Baristanet readers may discover an alternate universe in Patch’s Maplewood-South Orange territory, with “meditating mamas” and Park Slope refugees.
Go take a look, and tell us what we should imitate in order to flatter Patch!
UPDATE: There’s also Millburn Patch.