This week Downtown New Jersey, a statewide nonprofit dedicated to ensuring the vitality of New Jersey downtowns, recognized something visitors to Montclair Center have known for months — a great directory, mapping and pedestrian wayfinding system. Monday Night, the Montclair Center BID was presented a 2013 Platinum Tools of the Trade Award for the pedestrian and parking wayfinding system. The system was funded by a Transit Village grant and the Montclair Center BID. System design was by Arterial Design Studio of Montclair. Map and directory design was by Carrie Chatterson Studios of Brooklyn.
“We put a lot of time and effort into the system, worked with great designers, and partnered with the Township and the State,” says Luther Flurry, Executive Director of the BID.
“We could not be more thrilled with the final product. Foot traffic where the system is in place has increased and visitor awareness of our many stores and restaurants has increased. We get regular compliments on the design and aesthetics. We have even received a few compliments on the ease of finding parking.”
Flurry goes on to note that the BID is looking for funding to extend the system through the rest of downtown and is looking for further enhancements around parking signage.