Northern Jersey’s first all organic children’s boutique has opened in Montclair – whoo hoo!
Nestled into Montclair’s bustling Watchung Plaza, Hudson Street Organic Baby offers a homey vibe, tasty free beverages and hand-crafted displays brimming with stylish organic clothes, bedding, toys and bath products for your little one.
Owner Heather McCormick explained, “Organic products don’t have to be beige, boring and super expensive. We’re giving the gift of safety in an affordable and stylish way – think safety disguised as adorable.”
Though she acknowledges that ‘all organic’ baby products might not be top of mind for every parent, Nikki Mammano, McCormick’s life and business partner, is betting that customers will ultimately embrace the importance of chemical-free baby gear, just as they have with organic food. “Clothing is made with lots of chemicals that can seep through your baby’s thin skin or just be irritating.” She added, “We don’t want to be preachy or scare parents. We just want to provide safe options that look good at reasonable prices.”
In addition to local vendors and gay/lesbian themed onesies created by an Etsy artist:
Hudson Street Organic Baby carries trusted brands like: Bobux shoes, Finn & Emma, Kate Quinn, Aiden and Anais, Winter Water Factory, Kiwi, Kickee Pants, Origany and Skip Hop. All products are made from organic cotton, soy or bamboo (or a combination of all three) and are free of phthalates, PVC’s, BPA’s, harsh chemicals, formaldehyde and dyes. Fair trade products are used whenever possible as well as products made from clean manufacturing practices. Sizes currently go up to 4T, but in response to customer demand, the owners plan to add merchandise for bigger kids by spring.
Both partners agree that while creating an ‘all organic’ store was their main goal and the reason why many customers stop in, it’s not the only draw. Mammano explained that some shoppers like the minimalist and colorful ‘organic’ aesthetic while others just like the fun atmosphere. “We really want our customers to feel comfortable. We offer organic baby treats, complimentary gift wrapping and even a baby-friendly changing station.” McCormick added, “And we have a no-ask policy on returns. You can even return an item that’s been washed.”
Upcoming events include a Black Friday sale with 25% off between six and noon and 10% off for the rest of the day. There will also be a Free Photo with Santa Day complete with treats and discounts coming in December. And a specialist will soon be spending an afternoon at the boutique to help educate parents on proper baby shoe sizing. Check the store’s Facebook page for details.
Hudson Street Organic Baby Boutique is located at 107 Watchung Plaza.