Nicki Radzely, the Montclair mom who created The Pop, the “cleaner pacifier” that pops into a protective shell when dropped, will be appearing on the hit ABC show “Shark Tank” this weekend.
If you’re not familiar with the show, “Shark Tank” allows budding entrepreneurs to pitch their product in front of “tough, self-made, multi-millionaire and billionaire tycoons” (according to the show’s website) like Mark Cuban and Barbara Corcoran, and – if the product is well-received – potentially walk away with a deal.
Radzely was approached by ABC after she won a similar product-pitching competition on the now defunct “The Meredith Vieira Show” in January 2016. While she can’t tell us how her appearance on “Shark Tank” ended, Radzely said it was “fun” and “very entertaining,” and that the “guest shark” on the show was Sara Blakely, who created Spanx. She added that while she spent about two hours behind the camera, it will likely get edited down to less than 10 minutes.
“I’m very curious to see how I came across,” she said.
Radzely started Doddle & Co. in 2015 year with a mission to make parents’ lives easier. The result was The Pop, a BPA-free silicone pacifier that pops back into its shell when dropped, keeping baby free from germs and parents free from having to worry about germ-covered binkies. Radzely now runs Doddle with Janna Badger, an industrial designer based in Salt Lake City, and the company is doing phenomenally. After The Pop launched in Bye, Bye Baby and several hundred boutiques nationwide last February, 10,000 units were sold in the first five days. It now also sells in Nordstrom and Pea in the Pod/Destination Maternity, and Pottery Barn Kids will begin carrying them this spring. Locally, The Pop can be bought at Apple Village in Upper Montclair.
Hear more about Radzely and her company on “Shark Tank” this Sunday, Jan. 21 at 10:00pm on your local ABC station.