Montclair, N.J – White Rabbit Black Heart has a way with words. We loved their interactive storefront display that gave people a chance to share or vent while the store was closed during the early days of the COVID-19 shutdown.
“We created the mug for fun,” says owner Paul Giordano of the
Parking in Montclair Sucks mugs for sale at the store.
“Parking has always been a issue,” says Giordano, adding that when customers would come in and say “parking in Montclair sucks,” he would always say “I’ll put it on a mug.”
He finally did and now, out of the 96 ordered, the store has about 20 mugs left after just a month.
More about the mug from White Rabbit Black Heart:
White Rabbit Black Heart, 219 Glenridge Ave., Montclair, 973-746-4200